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Client: Salvequick
Markets: Europe
Salvequick is the market leader and almost synonymous with plasters and wound care in many European countries, selling plaster-boxes around the world. Salvequick products can be found in most homes, schools and workplaces all over Europe, especially in Sweden, the origin country. Over the years, Salvekvick has changed name to Salvequick and the assortment has been renewed and developed continuously.
Handsome Advertising was chosen for the launch of Salvequick products on a regional market ( Romania), through our partner Maresi Foodbroker.
The bloggers received a Salvequick package and an invitation to bring their favorite childhood games back to trends. The greatest awareness for retro games was made by Handsome and Salvequick. Kids of the new decade had the chance to play their parents games.
More than 200 bloggers have created articles and posts in social media (Instragram, Facebook, Youtube, Linkedin).
The campaign had a national echo and marked the introduction of Salvequick on the new market.
Handsome Advertising also managed Salvequick’s social media accounts on the new market. Salvequick having partnerships with Disney, DC Comics and famous toy manufacturers, Handsome had the opportunity to create content using the well-known characters.
Today, Salvequick is among the top consumer choices, being present in almost all supermarket and pharmacy chains.
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